How To Pick Your Domain Name
Posted by Gordon on
March 15, 2008
Get Your Own Domain Name to Redirect to a Long URL
One thing most network marketing (MLM) and affiliate programs have in common is a long URL for the individual member websites. It’s a good idea to get a domain name and redirect it to your affiliate link. Pick something fairly short and easy to remember.
Getting your own domain name is almost a “must-have” sort of thing, but the good news is that this business expense is usually less than $10 per year at places like GoDaddy.
For example, say you’re in the “Big Whoopee Doo For You” program and your username is MoneyMaker. So, the link to your individual site might be www.bigwhoopeedooforyou.dat/moneymaker/.
Yes folks, that is a bit silly, but I tried to use an example that had little chance of being the name of an actual program. Plus, you probably know that dat is not a real domain extension.
Even if your long URL is easy to remember it’s still better to have a short one so people can easily type it in by hand.
A shorter URL looks better in Google AdWords and in ezine advertising, as well as in text links from a website or blog.
To pick a domain name you can use your real name. You can also try to think of two or three words that describe something about your biz opp to use for a domain name.
After you have a few ideas you need to check to see if any of them are available. There is an availability checker at GoDaddy. It tells you if a certain domain name is already taken. Perhaps the dot-com version is already taken, but the dot-net version is up for grabs.
It’is usually best to use dot-com or dot-net, since they are the common extensions that people are most familiar with.
Here are a few ideas for a good URL for the example above where the member’s username is MoneyMaker:
- www.MoneyMaker.dat
- www.MoneyMakerKnows.dat
- www.AskMoneyMaker.dat
It all depends on what’s available.
Ask yourself if the domain name you are considering might give a different perception that what you intend. For example, if you saw the URL www.bestmanadvice.dat, you might wonder if it’s for a site that claims to have:
- the best advice FOR a man
- the best advice ABOUT a man
- advice for the ‘best man’ (bridegroom’s attendant at a wedding)
Same URL, but there are at least three different perceptions that people might get from it.
For certain sites, dashes help to clarify what the URL links to. For example, a blog where retired people and senior citizens can share information and exchange ideas with each other might have the URL of www.seniorsexchange.dat.
Someone seeing that URL and not knowing what it’s all about might wonder if it’s for some sort of ‘seniors exchange’ or information for a ‘senior sex change.’ That’s two completely different perceptions for that set of letters. So, in this example, it would be good to put a dash in between the words, such as www.seniors-exchange.dat.
Also, you might want to put in a dash just to separate words and help them stand out.
That’s exactly what I did with the URL I use for my favorite home biz. I also picked words that expressed how I felt about the company and our team.
So, I feel that www.Top-MLM-Team.com is a perfect way to describe one of the best biz opps of all time. No, that’s not hype - with the fair and generous pay plan, great company management, and an effective team - it really is one of the best ever!
If you join our team at www.Top-MLM-Team.com, what kind of a domain name will you pick for your home biz?



